I was stuck in the train for 1hr 45 minutes from Telok Blangah to Bishan.
Train service was delayed due to system fault. Almost suffocated from boredom. And somehow i saw this facebook page on facebook by the queen of blogosphere aka XiaXue. I followed and read her blog since she started. I only read hers and Bong Qiu Qiu’s blog . I like her straight forwardness and very real. She is my favourite blogger and her son is tooo cute and charming. She deserves to be the queen blogger in SG.

http://xiaxue.blogspot.sg/2014/12/the-big-gushcloud-expose.html

Kinda scary to see how numbers actually matters. Sounds like in the banking industry lol. People look at numbers. Some people i know of are very concerned how about how many followers on instagram they have , how many people like their pictures , how many people comments etc. Somehow instagram did a clean up on fake followers or bots account. Some bloggers who bought followers were exposed. Their numbers dropped by 50-80% . I lost 800 even though i didnt buy any followers. To a full time blogger , numbers are important because it determines your advertorial rates.

To me , the influence is more important then the numbers. You can have alot of followers or readers but no influence , no point. Once i engaged a blogger to advert on AE’s clothes. She didnt generate traffic at all though her instagram followers were 5 times more than mine at a mid 5digit figure. Whereas i engaged another blogger who has 5 times lesser instagram followers than the first blogger i engaged , her post actually directed more traffic. Numbers are important but influence is more important. No point getting a pretty face to pose with a product and nobody buy.

Brand and companies should always ask for blogger stats like the one below i screen shot from my blog dashboard.  Blogs such as wordpress have this kind of tracker. Or you can track the bloggers’s stats for a week to see the pattern.

Screen Shot 2014-12-23 at 10.56.33 PM

After the instagram purge ( where they get rid of those spam/bots account ) , many bloggers/instagramers who bought followers were exposed. Now another saga. Time to grab some popcorns.

Will blog about my cleansing routine and the cleansing products im currently using.

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